Simple pricing

One plan for every caregiver on the team.

Every new account starts with 14 days of Family, free — no card required. After that, unlimited basic logging stays free on Core, forever. No annual contracts, cancel any time.

Core

Everything one caregiver needs to start logging today.

Free forever
  • Unlimited daily logs: meals, mood, behavior tags, sleep
  • Vitals & medication tracking
  • Standalone ABC behavior incident logger
  • Multi-user access: invite co-parents, aides, and therapists
  • Full accessibility & color theme options
Enterprise Partners

For agencies and clinicians managing many patients.

Custom pricing
  • Multi-patient clinician dashboards
  • Custom organizational roles
  • Formal Business Associate Agreements (BAAs)

Core is free, forever — no card required. Family is billed monthly in USD unless you choose annual billing. Prices shown do not include applicable tax. Cancel or change your plan any time from the Willow Customer Portal.

One workspace, shared

One caregiver sets it up. The whole team gets access.

If a parent, a co-parent, and a private aide are all tracking data for the same person, they should never pay for three separate subscriptions. Every Willow workspace — including free Core — is shared: one "billing owner" creates it, and everyone they invite gets the same access, whether that's free Core or a paid Family subscription.

01

The billing owner sets it up

The primary caregiver creates the workspace — free on Core, or subscribed to Family — and becomes its owner.

02

Invitees join for free

Co-parents, therapists, and aides invited into that same workspace get full feature access at no extra cost.

03

Access stays scoped

Every workspace is tied to one patient profile, so invited members see only the data for the person they help care for.

Questions

Pricing, answered.

Do I need to pay for every caregiver on my team?

No. One person creates the workspace — free on Core, no card needed — and everyone invited into it — co-parents, aides, therapists — gets access under the same plan. Core has no seat limit; Family includes 7 seats, with more available for larger teams.

Can someone abuse this to cover unrelated households?

No. Each workspace is scoped to a single patient profile. Members invited to a workspace can only see, edit, chat, and chart data for that patient. Anyone tracking a different person needs their own workspace and their own plan.

Do you offer a free trial?

Yes — every new Willow account starts with a 14-day free trial of Family (voice-to-text, predictive insights, Chat with Willow), automatically, no card required. If you don't subscribe, your workspace simply moves to Core at the end of the trial — you keep unlimited logging, vitals, medications, ABC incidents, and your whole care team, for free, forever, just without the AI features.

What is Chat with Willow?

Chat with Willow is a full conversational AI assistant that can answer follow-up questions across multiple days of logs. It is included with Family.

Can I switch or cancel my plan?

Yes. Every plan is billed month to month with no annual lock-in (unless you choose Family's annual option). You can upgrade, downgrade, or cancel at any time from the Willow Customer Portal.

How does Enterprise pricing work?

Enterprise Partners is built for agencies and clinicians managing many patients at once. Pricing depends on patient volume and organizational needs, so reach out and our team will put together a quote.

Get started

Bring your care team onto one page today.

Start free, upgrade when your team is ready for more.